Kiara collection
Kiara collection
Kiara collection
Categories
Advertising
Project
Caprese X Kiara
Year
2024
Client
Caprese
Services
Advertising, Creative Direction, Production
Most collections pick a mood. The Kiara Collection for Caprese picks two — and holds them with equal confidence. Spring ease and festive glamour, not as opposites, but as range.
The first mood is spring — soft palettes, natural light, bags that belong to the unhurried afternoon. The second is festive winter — deeper tones, more shine, pieces designed for evenings with somewhere to be. Shot across both worlds in a single day, the campaign doesn't treat these as opposites. It treats them as range.
Style that doesn't switch off between seasons- two moods, one point of view.
A month of planning. Eight hours to shoot it all.
The Kiara Collection was a full-scale celebrity production- and it was treated like one at every level. Every element of the production matched the scale of the name attached to it.
A month spent aligning the creative vision with both the brand and Kiara — every aesthetic decision locked before a single set was built. Then three consecutive nights of construction to bring two distinct worlds to life, each capable of holding its own mood without bleeding into the other.
By the time the shoot day arrived, nothing was left to chance. Shots choreographed and tested on a body double. Environments pre-lit and ready. A schedule mapped to the minute — because when a production is this size, improvisation isn't an option.
Eight hours on the ground. Two complete aesthetics. Delivered exactly as promised.
Categories
Advertising
Client
Caprese
Project
Caprese X Kiara
Services
Advertising, Creative Direction, Production
Year
2024
Most collections pick a mood. The Kiara Collection for Caprese picks two — and holds them with equal confidence. Spring ease and festive glamour, not as opposites, but as range.
The first mood is spring — soft palettes, natural light, bags that belong to the unhurried afternoon. The second is festive winter — deeper tones, more shine, pieces designed for evenings with somewhere to be. Shot across both worlds in a single day, the campaign doesn't treat these as opposites. It treats them as range.
Style that doesn't switch off between seasons- two moods, one point of view.
A month of planning. Eight hours to shoot it all.
The Kiara Collection was a full-scale celebrity production- and it was treated like one at every level. Every element of the production matched the scale of the name attached to it.
A month spent aligning the creative vision with both the brand and Kiara — every aesthetic decision locked before a single set was built. Then three consecutive nights of construction to bring two distinct worlds to life, each capable of holding its own mood without bleeding into the other.
By the time the shoot day arrived, nothing was left to chance. Shots choreographed and tested on a body double. Environments pre-lit and ready. A schedule mapped to the minute — because when a production is this size, improvisation isn't an option.